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Product & UX Mastery for the AI Era.
Empowering product leaders to elevate UX decision-making across AI-driven features, complex workflows, and evolving UI ecosystems.
Trusted by product teams at leading brands:
🤝 Working With Us
Why SaaS Teams Standardise on UXI
From fast-growing startups to AI-first products, we teach product managers, founders, and innovation leaders
the UX skills that move the needle. Our programmes focus on practical, real-world application, supporting better
engagement, smarter workflows, and faster decision-making, all within the team you already have.
Built by Practitioners, Not Academics
Strategies directly from leaders shipping code at Google, Sendoso, VC Studios, and scaling startups. No textbook theory—only field-tested tactics.
Plug-and-Play Workflows
Don’t reinvent the wheel. Steal our templates, Figma systems, and discovery frameworks and apply them to your sprint tomorrow.
Scale Output, Not Headcount
The era of bloated teams is over. Learn to leverage GenAI and lean UX methods to validate ideas 5x faster with your existing resources.
Turn "Design" into "Revenue"
Stop debating workflows and design systems. Learn to tie every pixel and product decision to acquisition costs, retention rates, and MRR
📋 Our Courses
Transformational Programmes for Startups & Product Leaders
We built our content specifically for decision-makers. It’s designed to fit into your schedule and
focuses on the aspects of UX that have the greatest impact on product success.
Where AI, Product, and UX Leadership Meet...
Insightful conversations with product and UX leaders on designing, building, and leading AI-driven products.
- December 15, 2025
- Mark Swaine
In this episode, we sit down with Mendigas from the Lovable product team — a non-traditional designer, community builder, and AI super-user who went from recruiting in Dublin to quietly influencing how thousands of creators build products today.
💡 Use Cases and Problems We Solve
Where UX Meets Real-World
Product Challenges
From AI-powered tools to complex onboarding journeys, we help teams tackle the most common UX problems in modern products. Whether you're simplifying flows, making better decisions, or rolling out new features, our training is built around real-world challenges with practical solutions that drive results.
Solve Common UX Challenges and AI Use Cases
Whether you’re launching a new AI feature or improving what’s already live, we’ll help tackle the tricky parts of product UX. Get practical guidance on patterns, flows, and behaviours that work in fast-moving teams.
Improve Your Onboarding Flow
Make it easy for users to get started and stay engaged. Learn how to prioritise the right messages, reduce friction early, and create clear, motivating journeys across SaaS, mobile, and AI-driven products.
Make Confident Product Decisions
Use fast, flexible research methods that fit your timeline and team. Get insights before you build, especially for new AI features, and avoid costly mistakes by learning what users really expect.
Simplify Complex Journeys
When your product has a lot going on, we’ll show you how to simplify without dumbing things down. Learn how to streamline multi-step flows and AI interactions while keeping power users in mind.
💬 Testimonials
Feedback From the Students and
Teams We’ve Worked With...
We built our content specifically for decision-makers. It’s designed to fit into your schedule and
focuses on the aspects of UX that have the greatest impact on product success.
Steven Yeo
2021-06-14
Mark is an honest, experienced, and human UX designer. He has helped me gain the knowledge that only comes from years of experience doing UX with real clients – the things that many courses or books often miss. Believing that UX is ever-growing, Mark will never claim himself to be the UX expert; however, his knowledge around the digital world is well worth learning under. Thank you, Mark!
Steven Yeo
2021-06-14
Mark is an honest, experienced, and human UX designer. He has helped me gain the knowledge that only comes from years of experience doing UX with real clients – the things that many courses or books often miss. Believing that UX is ever-growing, Mark will never claim himself to be the UX expert; however, his knowledge around the digital world is well worth learning under. Thank you, Mark!
Steven Yeo
2021-06-14
Mark is an honest, experienced, and human UX designer. He has helped me gain the knowledge that only comes from years of experience doing UX with real clients – the things that many courses or books often miss. Believing that UX is ever-growing, Mark will never claim himself to be the UX expert; however, his knowledge around the digital world is well worth learning under. Thank you, Mark!
Not Sure What You Need? Let’s Chat!
Book a quick call with our team to chat through your goals. We’ll help you figure out which programme is the best fit and answer any questions about how we work.
📖 Playbook
Preorder the UXI Startup Product Playbook
Building SaaS today isn’t about chasing hype — it’s about making smarter bets.
This book is a practical guide for founders navigating the modern SaaS reality: from validating ideas with an MVP mindset to understanding why so many products fail before they ever find traction. You’ll learn how to think probabilistically, work effectively with people, and use AI as a true team member—not a gimmick.
It explores how to design faster, build and iterate with confidence, co-create with customers, and avoid the common traps that slow teams down. You’ll also get clarity on the questions investors really care about, and how to stay focused while scaling wisely in a noisy, fast-moving market.
No fluff. No shortcuts. Just clear thinking for building products that actually last.
🤝 Join Our Network
UXI Program FAQs
UXI Courses are industry-based for aspiring Tech Founders, UX Designers, Product Managers, Developers and Design Teams. Our goal is to deliver the most actionable and up-to-date learning experience of your career.
All courses in the UXI curriculum are up-to-date and industry-based. The curriculum has been crafted from a Product and UX Leadership perspective on inventing and reinventing digital products and services This is a unique course opportunity that aims to get you up to speed and confident in your next steps.
On course completion students receive UXI accreditation.
Investing in any UXI course for leadership professionals will equips you with the essential skills to navigate the evolving landscape of UX, ensuring you can lead and operate in a team to create products that truly resonate with users. This specialized training empowers leaders to drive innovation, enhance collaboration, and ultimately, deliver exceptional user-centric solutions that stand out in today’s competitive market.
A UX course tailored for leadership professionals can significantly enhance your career by equipping you with the essential skills to lead and inspire teams in the field of User Experience. It provides a comprehensive understanding of UX principles for leaders, enabling you to drive user-centered design strategies, foster innovation, and deliver exceptional products or services that resonate with target audiences. Additionally, it positions you as a valuable asset in the industry, opening up opportunities for career advancement, higher earning potential, and the ability to make a meaningful impact on user experiences within your organization.
Every company has a different policy regarding professional development. If tuition reimbursement through your company is a possibility you’d like to explore, once you’ve applied we can provide support and facilitation to help participants avail of the opportunity.
We accept company payments on behalf of students.
Need help convincing your manager? Get in touch.
